Gevity Social Wellness Club
Gevity entered the Austin wellness space as a new kind of social wellness club, designed to integrate focused work, recovery, movement, and human connection into a single everyday ecosystem.
Up to the club’s December 2025 opening, we supported brand expansion, marketing collateral, and long-term go-to-market direction across both digital and community-facing touchpoints. A major focus of the engagement centered on pre-launch community building, creating sustained anticipation and audience connection well before opening day.
By launch, Gevity had already established an active member community and successfully met its initial membership goals, positioning the club with immediate traction from day one.
Brand Expansion
Go-To-Market Strategy
Community Launch Support
Marketing & Member-Facing Collateral
Select Photography: Rebecca Doracio
“The brand book looks so great! I also want to give a huge shoutout to you for truly elevating our brand and how we show up externally. Whether it’s across social, physical assets at events, or our decks, everything has such a beautiful, polished touch. You have a special eye for bringing everything together and aligning it to our branding. From where we were just a few months ago to now, the difference is clear and exactly what we needed.”
— CAROLINE MICHALEK, CMO OF GEVITY
