Gevity

Gevity introduced a new category of social wellness to Austin, bringing work, recovery, movement, and community together under one membership-based concept.

Ahead of its December 2025 opening, Ella Creative Studio supported brand development refinement, go-to-market strategy, and marketing collateral. Our emphasis was on building awareness, driving early membership, and establishing a strong local presence. Gevity launched with an engaged community and exceeded 200 founding members, achieving its initial membership target before opening.

SERVICES
Brand Refinement, GTM Strategy, Launch Partner

CREDITS
Select Photography: Rebecca Doracio

“The brand book looks so great! I also want to give a huge shoutout to you for truly elevating our brand and how we show up externally. Whether it’s across social, physical assets at events, or our decks, everything has such a beautiful, polished touch. You have a special eye for bringing everything together and aligning it to our branding. From where we were just a few months ago to now, the difference is clear and exactly what we needed.”

— CAROLINE MICHALEK, CMO OF GEVITY

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